Robert J. van Raamsdonk · Contenu

Complex ideas. Working solutions.

For thirty years I have helped global enterprises put new technology to work, from the early web to agentic AI. Today I do that in two ways: as an advisor, and as a builder of software.

30+years in enterprise technology
15years running Contenu, 2009–2024
100k+users in one global rollout
90+countries in one programme

Selected enterprise experience

How I work

Make it tangible before the investment gets large.

I bring a writer’s discipline to complex work: making goals, context and constraints explicit. With AI, that clarity matters as much in directing machines as in aligning people.

A prototype is a fast way to test assumptions, expose gaps and decide what to build next. The harder part comes after: getting it adopted so the change holds.

  1. 01
    Frame

    Clarify the opportunity, the users and the decisions that matter.

  2. 02
    Build

    Create a working concept people can try.

  3. 03
    Test

    Put it in front of the people who understand the real work.

  4. 04
    Shape

    Turn what was learned into a credible roadmap or a release.

  5. 05
    Land

    Roll it out with clear communication, training and leaders who carry the message.

  6. 06
    Embed

    Measure adoption and remove friction until the change holds.

AI-assisted toolkit

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Portrait of Robert J. van Raamsdonk

About

Where business meets technology, I translate.

I started out as a linguist, and communication is still my strongest tool. Combined with hands-on technology skills, it lets me work where many projects stall: at the interface of business and technology, across languages and cultures.

I studied Japanese and French at Leiden University and Duke University, then began my career translating and localising software for Microsoft and IBM. Language has shaped everything since: I make complex ideas clear to executives and engineers alike, in four languages.

I lived and worked in the United States for more than eight years and have worked on site in over forty cities worldwide. A certified trainer and facilitator, I have led workshops, training and executive presentations for international audiences, and written the manuals and whitepapers that outlast them.

Dutch nativeEnglish near-nativeFrench goodGerman good

Away from enterprise technology, I compose, arrange and record music: a lifelong practice, and where the software I build comes from.

Contact

Questions, ideas or a conversation?

I’m always glad to hear from people working on AI, product strategy, transformation or software.